Sunday, March 4, 2012

Renato Ascoli




It is Sunday, a perfect day for a post that emanates relaxation. I want to present you a wonderful story and the NEW collection of Renato Ascoli bags !
   We all love great quality leather bags, but do we know enough about the work, history and all the "behind the scene "of these accessories that are indispensable in our closets? Here is the story:

 Ernesto Ascoli, father of 7 kids, is the one who began this family business. In order to sustain his family, opened a chain of shops, selling high- end leather goods. The story began when the logo first featured as branding for 3 Luxury Boutiques in 1908. Since then, the business has remained in the Ascoli family, ensuring  the highest quality of handbags and accessories that come with 1 year warranty. Each piece has an attention to detail and it is designed to be simple, timeless and uniquely quirky.

 Ernesto Ascoli
Renato Ascoli

With the time, one of his sons, Renato Ascoli, went in the business and continued to produce quality leather  goods. When the war happened, the shops were destroyed but the production did not stop.
   Finally, in the 60's, his two sons, Claudio and Maurizio, joined the business. They produce for names such as Gucci, Lanvin, Bottega Veneta and lunched the Ascoli brand worldwide. The brand grow so much that a Japanese multinational company become interested and persuaded Maurizio and Claudio, now ready to retire, to sell the company. The Japanese economic crises hit the company and the dream was abandoned in 1995.
    2011 is the year when the company is reborn under the Renato Ascoli name by the Renato's granddaughter, Sofia Ascoli, in London. Now we all can enjoy these great quality leather bags. The website was recently lunched and there you can find high-quality modern bags www.renatoascoli.com/  u can also you may find them on  facebook  ;

Here are photos with the most recent collection.
Enjoy !

 Daisy pink bag

Daisy green bag

Daisy blue bag


Magda bag




Thank you for reading !

Veronica


Share/Bookmark

36 comments:

  1. Thank you for the introduction! I'm always curious to discover new labels, especially if they have such a great tradition. The designs of the bags is very interesting and leather looks so soft!

    ReplyDelete
  2. Great post!love the collection, the bags are wonderful.
    a big kiss from
    www.carolinagarciaipserandco.blogspot.com
    have a nice sunday

    ReplyDelete
  3. Great post my dear! Enjoyed reading this. I love these bags,you can just see the quality they hold! I especially love the olive green one :)

    Take care,Daniella xox

    ReplyDelete
  4. Great post -- and obsessed with your style!! Keep up the fab work!
    Started following your blog :) Hope you'll check mine out too!

    xo,
    www.munrowe.com

    ReplyDelete
  5. great post!
    i love the third bag!

    bijou-minou.blogspot.com

    ReplyDelete
  6. Imi place verde (green bag).

    ReplyDelete
  7. Nice post, those bags are beautiful :)

    ReplyDelete
  8. great post! i love the daisy blue bag.
    x
    ola
    www.stylesbyola.com

    ReplyDelete
  9. Beautiful bags, Sounds like a brand with a great tradition!
    rolala loves

    ReplyDelete
  10. woww the daisy pink is to DIE for !!!! and thanks for the comment btw, you are right the experience was amazing :)
    xx

    http://thegoldenpaillettes.blogspot.com/

    ReplyDelete
  11. GREAT bags!!

    http://umi-fashionstyle.blogspot.com/

    ReplyDelete
  12. Great post, dear. I'm totally love the last bag.
    xoxo
    Christy

    http://am2pmchic.blogspot.com/

    ReplyDelete
  13. Love this post! You've got a good eye.

    Yours,
    Monica

    Please check out my blog at www.monicakwok.com

    ReplyDelete
  14. I've fallen in love with the daisy green bag! Thanks for sharing such a lovely brand!
    x.o.x.o

    ReplyDelete
  15. It's a very nice and interesting post.
    Those bags are amazing. Nice styles and colors.

    ReplyDelete
  16. Gorgoeus bags! The last one's my favorite!

    XoXo
    Plami

    http://www.fashionthrill.com/

    ReplyDelete
  17. These bags are awesome and unique! The stroy is wonderful too.
    Thank for sharing,
    Have a wonderful week,
    xxx

    ReplyDelete
  18. wonderful post dear!
    the bags are really nice, so special.
    like them.
    kisses
    maren anita

    Please have a look at my GIVEAWAY:

    YSL lipstick & Nelly leather bracelet

    ReplyDelete
  19. great story, i think the bags look great! they look high quality and stylish. :)
    Much love, Gabriele. xx

    ReplyDelete
  20. Daisy blue bag is my favourite!!

    xoxo

    Lulu

    ReplyDelete
  21. Really beautiful bags!

    http://thestyleattitude.blogspot.com/

    ReplyDelete
  22. Great post & the bags are beautiful!

    ReplyDelete
  23. Every single one of these bags is stunning! Especially in love with the Daisy in green - classic yet with a twist.

    Alexandra xo

    http://tovogueorbust.com/

    ReplyDelete
  24. Those handbags are so gorgeous!

    http://foodfashionandflow.blogspot.com/

    ReplyDelete
  25. Wow! they look so good! all of these handbags seem so soft...
    BTW, I already posted about my new handbag too!
    Kisses and have a great week!

    ReplyDelete
  26. I had never heard of this brand before but they look beautiful and the craftsmanship is apparent. Lovely!

    ReplyDelete